ALL YOU NEED TO KNOW ABOUT THE DENIM
Fits, Specs, Notes, Prices... Get Ready for the Launch
I guess the first question is WHEN… The answer is soon. The 1st drop will happen sometime between the 10th and the 14th. We are at the mercy of actually receiving the denim in our warehouse.. Every day we get closer..
There is a lot of energy about it all. I am excited, scared, grateful, hopeful, I both can’t look and literally can’t look away. To say I am all in is an understatement.
I thought it might be good to lay it all out, you might want to know what you are excited about, right? Let me outline what we made with all the deets. I have a feeling it’s all going to go pretty fast.. so I am offering the info up front so you can be ready.
There is a 1st Drop with the below styles and a 2nd Drop that will happen the 2nd week of September. If you don’t see the jean you are looking for below, they are likely in the 2nd drop.
Be on the 1st Dibs List. You will get the 1st notification that the drop is live. Many times we sell out from this 1st notification. I suggest to be on the list.
1. The Kinickie in Distressed Indigo
Here are the Campaign images you have seen on IG.
General Notes:
$460 USD / Sizes 24-32
98% Cotton / 2% Elastine Indigo Stretch Denim.
Vintage character, slight texture, soft stretch and soft recovery. It’s not a spanxy denim, not a snap back, scratch back, poly feel denim. It’s a perfect 12 oz. Italian stretch denim that holds you in and leaves you feeling held. This denim will likely grow a 1/2 size after wearing multiple times but in a solid way, not in a bag out, thinned out way. It feels substantial, it has structure, but moves with your moves.
The model is 5’7” and is a 25-26. Like most humans she can wear both, she doesn’t quite know her own size. I would call her more 25 than 26. She is a 0-2.
In the second photo above, with the Chukkas, she is wearing the 27.. It was before production and in the very first shoot, so it is a bit big on her. Check out the images below for how it fits more accurately.
We put her in a 25 and 26 so you could see. The 25 is slightly more fitted and the 26 has a little more ease. You can wear it either way, depending how you like it.
Here is the 25.
Here is the 26 below.
Here is the measurement chart from our approved measurements. There is always a chance it varies a 1/4 inch - 1/2 inch because denim is anything but predictable or controllable.
The Kinickie Size Chart
2. The Painter in Raw Rinse
Here are the Campaign images you have seen on IG.
In this one, the jean runs a little bit bigger. I would order your truest to size. The model is a 25-26 and is wearing the 25. The Model is 5’7”
General Notes:
$525 USD / Sizes 24-32.
100% Cotton Indigo Denim.
It looks raw but has a rinse. It is soft, a lot of times raw jeans are crunchy and stiff. This one is not. It looks raw but is soft. There is a hangtag on this jeans that warns you against crocking - that is when the jean could possibly leave a mark.. We have tested it and don’t think this will happen.. but the truth is, it could, so please don’t wear it on your white leather sofa before washing it. Most dark and raw jeans have this type of warning, this is standard denim protocol. It is the best raw I have seen and I am really proud of that. I think raw is an amazing shade for women to be wearing this fall.
The model is 5’7” and a 25-26. She is a 0-2. She is wearing the Mule flat in the image below.
In the image below, she is wearing a 25. It is meant to be worn on the natural waist. It has a 31 1/2-32”” inseam. I am 5’5” and it’s a perfect length as it just puddles with flats. It is a great length if you are 5’4-5’8”. If you are shorter, you might want to have them hemmed at a tailor. They look pretty cute cuffed, this works for shorter and taller girls pretty well too.
How do you get everybody their perfect length.. short answer… you don’t. I just try to make them work for me.
Here is the 25.
Here is the size chart as approved. The inseam might range from 31”-32” depending on your size.
The Painter Size Chart
3. The Off Duty in Distressed Indigo.
Here are the Campaign image you have seen on IG.
General Notes:
$540 USD / Sizes 24-32
100% Cotton Indigo Denim. This is a vintage inspired wash on a trouser body. I really wanted to toe the line between polished and casual. The silhouette can be more polished, but the wash is understated and vintage in style. It’s the perfect way to stay casual & understated and yet feel pulled together.
The model is 5’7”, a 25-26 and a 0-2. The model in the photo below is wearing flats.
She is wearing a 25. It is meant to be worn on the relaxed natural waist, it might drop just an inch or two below as well and that is ok. It has a 30” inseam (but the crotch is dropped a few inches lower than normal, so it hangs lower- sometimes numbers are deceiving).
I fit the inseam to achieve a puddle with flats on me at 5’5, I love it. I love the slight puddle. A puddle if what you see in all the photos. It touches the ground, ever so.. with a slight slight break.. It does not skim above the ground. It rests on the ground.
If you are 5’7, it’s pretty perfect too. If you are 5’0-5’2, you are likely going to have it tailored. The hem is 2.5” I believe, so you can have them re do them hem to whatever width hem and inseam you like. Have them hem it to 1/2” to 1” puddle on the floor in the shoes you will wear most. A wide leg needs to touch / break on the actual floor, not be above it. If you are taller (say 5’10+), you can let out the hem as well, there might be 2” folded inside the current hem they can let out. If you are taller you can also size up. The waist will get bigger and it will sit lower on the hips, more slouchy.. but it will be longer on the inseam..
There is no perfect inseam when humans are all different. I aim to please myself first… and I also happen to be the most common height in the world.
This fit is slouchy. It drops below your crotch. It has the vibe of totally cool and relaxed but also is a trouser. It’s that tension between the done and the undone. This isn’t your banker’s trouser, it’s your artist trouser.
The Off Duty Size Chart
4. The Slouch in Worn Indigo
$ 440 / Sizes 24-32.
100% Cotton Indigo Denim.
This is a vintage inspired wash on a 5 pocket tapered slouch jean.
There really weren’t many IG photos of this style because we didn’t have it in our first shoot, we did, but it was too big for the model so we didn’t shoot it much.
We call her the slouch, because well, she is slouchy and cool. A loose tapered leg that hits at the ankle. Kinda like a 501 but with a refined fit, a bit looser in the leg, and a more relaxed. A smoother crotch and lower drop. We’ve nailed the butt, a lot of times in a slouch you get a dumpy butt, but we work hard for all of our jeans to have a “great butt”.
The model is a 25-26 and she was wearing the 25. I am a 29 and wear the 29. The waist sits as a mid rise, on the mid hip.
The Slouch Size Chart
5. The Crease in Worn Indigo
The Campaign image you saw on IG is below. The saturation in this image is a little deeper. They are the same wash as the images below.
$440 USD / Sizes 24-32.
98% Cotton / 2% Elastine Indigo Stretch Denim. Vintage character, slight texture, soft stretch and recovery. It’s not a spanxy denim, not a snap back, scratch back, poly feel denim. It’s a perfect 12 oz. Italian stretch denim that holds you in and leaves you feeling held. This denim will likely grow a 1/2 size after wearing it multiple times but in a solid way, not in a bag out, thinned out way. It feels substantial, it has structure, but moves with your moves.
The model is 5’7”, a 25-26. She is a 0-2. In the images below, she is wearing a 26, that was the only sample we could get for our shoot. She could also have sized down to the 25, it would have fit a little tighter and would have worked for her too.
The Crease Size Chart
Thank you for taking a peek. We are also going to be dropping Fatigue Pants, Everything Pants, Daily Sweatshirts, More Chameleon Tees, the new denim Essential shirt and some silk blouses in this first drop. It’s going to be big!!! Keep an eye out!
xx
Jamie
Best brand description and fit guide I've ever seen !!! Do this for all your pants please please
So helpful! Could you provide the information for the Easy Jeans, please?